Snail Mail For The Marketing Win
Websites and social media are integral to promoting your business, but traditional Admail is still a worthy method for getting your local business noticed. If you’re considering an effective and targeted approach for increasing your business visibility, the tangibility of a well-designed piece of Admail can be very effective in delivering your message.
Comparing this to digital marketing with a reach that goes beyond the physical boundaries of a small business, and the fact that social media impressions are reaching only 10%-20% of your followers, Admail, while costlier, has a greater impression rate, and can be managed within a selected business radius. If you run one or several local businesses, Admail can be a great way to gain visibility.
Canada Post has some great info, facts, tips and tricks on their website.