How to build a culture of trust in a federated non-profit

A “federated non-profit” organization has national, provincial and/or local offices, each operating as separate legal entities but under one brand mission. Through our work with many federated non-profits and charities over the years, we identified the challenges and successes that occur when attempting to build trust in the federated model. As we carry out our […]

Non-profits: Here’s 3 tips to enhance your corporate partnerships

You may have heard that our president Shelley Mayer hosted a panel, ‘Getting to the heart of successful partnerships in conversation with TELUS and Kids’ Health Links’ at the Corporate Partnerships Conference last month. There were valuable tips and takeaways for non-profits throughout all of the conference sessions. Fundraisers and corporations alike were invited to […]

Toronto The Good with Luke Anderson (StopGap)

Certified B Corporations @GladstoneHotel and @RampAgencyTO launch an inspiring bi-weekly blog series #TorontoTheGood. The series sparks thoughtful conversations through interviews with influencers, social entrepreneurs, and innovators who are shining a light on the city’s toughest issues and championing change to make Toronto, and the world a better place. Luke Anderson is a champion for accessibility; […]

5 tech essentials that every non-profit needs

Once upon a time, the good folks at non-profits relied heavily on grassroots marketing tactics like going door-to-door, organizing community rallies, raising their voice through megaphones and touring neighbourhoods with flyers and posters to garner support for a cause. Luckily, times have changed and while meeting people face-to-face is still arguably the best way to […]

Federation leaders of top non-profits share insights & challenges – Part 2

Earlier this year, we hosted a Federation Leaders’ Knowledge Exchange. It was a great night of valuable conversations and insights from key leaders of federated non-profits (these are non-profits with national, provincial and/or local offices, each operating as separate legal entities but most commonly under one brand/banner). Leading up to the event, we asked each […]

Alzheimer’s awareness month: stigma and the need for understanding

Perhaps it’s fear. Perhaps it’s ignorance. Perhaps it’s a bit of both that causes many people to offer up a half-hearted joke about forgetfulness when I tell them about our campaign for the Alzheimer Society of Canada. The campaign is live now, throughout January, which is Alzheimer’s Awareness Month. The jokes are a predictable but […]

How to choose the right pro bono partnership

“Pro bono” comes from the Latin pro bono publico, which means “for the public good.” As leaders in the social profit sector, we’re always looking for ways to pitch in and give back, like we’ve been doing with Futurpreneur Canada as their entrepreneur coaching partner since 2017. Of course, while we’d rather be in the […]

Guest blog: Are you in a communications rut?

Non-profits often contact me when their communications efforts no longer produce satisfactory results. They can struggle to evaluate their communications investments, innovate, and improve. A quick communications audit can highlight where teams may have fallen into a communications rut, providing a fresh perspective on how to optimize resource allocations to maximize impact. We can all get […]

How to write more compelling impact stories

Fundraising is about connecting people to a mission and making them part of it. This starts with a story someone get behind. When people know how your cause, foundation, or charity is making a positive impact, they’re more likely to want to fund more positivity. Sharing your successes in a captivating way can be a […]

How to talk to donors

Here are my top 5 favourite points that Rory Green made about effective ways to talk to donors at the Association of Fundraising Professionals (AFP) event.