There’s a quiet revolution happening on TikTok, and it’s not just dances or duets. Manufacturers, many based in China, are pulling back the curtain on the global supply chain. In short videos with massive reach, they’re revealing how products sold in the West for hundreds of dollars are made and sold direct from the source […]
Strong partnerships, the kind that persevere and flourish have one thing in common: they’re purpose-aligned. I recently spoke at The Partnership Conference which brings together companies and causes to rethink partnerships. My session was all about creating mutually beneficial, lasting partnerships between nonprofits and for-profits (such as sponsorship, community investment, and cause marketing programs). I […]
The unofficial theme of 2020 is resilience. Current events are testing organizations, calling on brands to push past business as usual, adapt, and behave in ways they never thought possible. Everything is in flux and it might be causing you to question your organization’s core identity and ask “who are we now?” Just like a […]